Business Challenge #1: Cross-media Platform
Hong Kong independent filmmakers, producers and creators from different backgrounds were eager to publish their original content online on a shared platform.
Hong Kong independent filmmakers, producers and creators from different backgrounds were eager to publish their original content online on a shared platform.
A sustainable earning platform to gather local talents was necessary so that they could monetize their work.
Legato developed a Video-on-Demand (VoD) mobile platform for AirHK to support its mission to promote local indie production.
Each user account features a “Time Wallet”, which automatically tallies up all time-related activities within the app. By viewing advertisements or playing interactive games on AirHK, users gain additional credits (time) for their own Time Wallet. Accumulated time can be used for watching any paid programs.
Legato has helped AirHK to develop a VoD app with the following tools:
Benefits of the AirHK app:
AirHK is an online community run by a group of Hong Kong creatives to promote local independent production.
Download the AirHK app now and watch your favourite content!